Paid Media Services

Market like the BIG Brands, without Big Budgets

Perfectly designed to increase leads and sales using local and regional ad placements that target to your ideal customers across all screens.

Choosing the right media mix

Creating an effective media mix can deliver the right message to your prospective customers at the lowest cost with minimal waste.

Average Time Spent in the US, 2019
hrs:mins per day among population

6:35

Digital

3:35

TV*

1:20

Radio*

0:11

Newspapers*

0:09

Magazines*

12:09

Total

“Note: ages 18+; time spent with each medium includes all time spent with that medium, regardless of multitasking; on TV while listening to radio is counted as 1 hour for TV and 1 hour for radio; *excludes digital Source: eMarketer, April 2019”

How the Pandemic has affected Media Usage

Affected, yes but not transformed. Some trends have accelerated while others have seen declines. Streaming Tv, Streaming Audio, and Digital Video are at an all time high with 60% year-over-year growth.

We can serve your message across
Digital, Video, & Audio Formats in all Screens.

Media Buying & Planning Services
Finding the right media mix to deliver your marketing message to the right audience is key.  Not all media is the same.  Our formulas for a successful campaign include right message + ideal audience reach + frequency. We place paid media in traditional and digital channels such as:

“Our mission is to be a trusted partner of our client’s team by providing marketing solutions that deliver results.”

Annette Reid Blaylock – Founder & Media Strategist

Insights Media Solutions is a boutique virtual marketing agency specializing in paid media, digital marketing and branding. Our team of experts includes a collaboration of talented copywriters, designers and marketers. You don’t have to do it all alone. Our experts are here to support your project. Let us do what we do best!

Annette’s corporate background included working with some of the largest media companies such as Tegna, Time Warner, and CBS Radio. As an experienced media advertising professional, Annette has launched hundreds of successful marketing campaigns. With Annette’s guidance, her clients have increased leads and brand exposure and awareness across all media channels.

She has contributed in advertising campaigns for clients such as Pfizer, General Motors Dealers, and Simon Properties, as well as directed personal brand strategies for corporate executives, local politicians, and creative entrepreneurs.

Client Testimonials

Don't just take our word for it

Our Solutions are RIGHT for you If:

Our Solutions are NOT for you If:

FAQ

It depends on your business goals, niche, competition and targeted locations.

There is a media management/placement fee for campaign set up and optimization. It also includes reporting and research. The fee is based on the complexity of the campaign and overall budget. Media costs and creative costs are additional and not included.

It depends on your goals for business growth and your niche.  Research shows that companies in growth mode may spend between 10%-20% of gross revenue in marketing.

Yes we do. We can have ad creative designed specifically for your business through one of our trusted partners. We can also use creative provided by the client.

It takes 2-5 business days to submit creative before campaigns can go live.

Go ahead and book a free consult in the form below to see if it would be a good fit for us to work together. We can then proceed in creating a plan to work together and next steps for launch.

Unfortunately no.  We cannot guarantee performance because there are so many different variables that drive sales, however our proven strategies and formulas are set up for campaign success.

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